Community Involvement for Martial Arts School Owners

Founder of Therien Jiu-Jitsu & Kickboxing, celebrating over 50 years in Business

From Hanshi John Therien

1. Why
   • Build a positive reputation for the school within the community.
   • Foster loyalty and connection among students and families.
   • Attract new students through word-of-mouth and community visibility.
   • Support students’ personal growth by emphasizing discipline, respect, and community service.
2. How
   • Host open-house events or free introductory classes for community members.
   • Offer self-defense seminars for specific groups (e.g., women, teens, seniors).
   • Participate in community events like fairs or local parades.
   • Partner with local schools or youth organizations for demonstrations and workshops.
   • Run charity events, such as donation-based classes or fundraisers for local causes.
3. Who
   • Martial arts school owners, instructors, and senior students.
   • Current students and their families as ambassadors.
   • Local schools, recreational centers, and youth groups as potential collaborators.
   • Community influencers who support or are engaged in wellness and fitness.
   • How to attract and work with volunteers
4. What Organizations
   • Schools and PTAs for after-school programs and workshops.
   • Local law enforcement for safety and self-defense initiatives.
   • Community centers, YMCA, or Boys & Girls Clubs for youth engagement.
   • Local businesses interested in cross-promotion (e.g., wellness centers, gyms).
   • Charities or shelters for fundraising and support events.